Integrity
Committed to good corporate governance by upholding ethical standards and be subject to all the laws and regulations that apply to all members of the company as a key to organizational success
Respect
Principles have to always conduct business with a sense of responsibility and respect towards business partners, employees, society and the environment
Collaboration
In cooperation with stakeholders: customers, employees, business partners, associates, and communities to achieve mutually beneficial goals
Courage
Have the courage to adapt flexibly in the face of any change in the situation with the always forward thinking and open to new ways of innovative